Ocean Health.
Our ocean‑independent ethos.
Marine ecosystems are under increasing pressure globally, and the demand for fish oil continues to strain wild fish stocks. Our approach to marine nutrition for humans is shaped by a long‑term commitment to supporting these environments.
This page outlines the principles that guide our work and the steps we take to play our part.
Why marine-independent matters
According to the Food and Agriculture Organisation (United Nations, 2025), 35.5% of global marine fish stocks are overfished and 64.5% are harvested at or near their maximum sustainable limit.
Traditional omega‑3 supplements rely on fish or krill oil — industries that contribute to overfishing, by‑catch, and pressures on marine habitats. These oils also carry significant variability in purity and contaminants. Analysis of fish‑oil supplements have observed that several products contain significant amounts of heavy metals, with one sample in 2022 containing over ten times the maximum lead (Pb) limits.
Omega-3, and many other marine-based nutrients can be produced responsibly on land, through algae cultivation, synthetic production, or sourced from geological mineral deposits.
We intend to source a high‑purity EPA and DHA oil produced through controlled microalgae fermentation by a leading biotechnology company based in the Netherlands.
Microalgae are the original source of marine omega‑3s and can be cultivated without extracting from the ocean. Grown on land in closed bioreactors, they minimise contamination risk and provide a cleaner alternative to fish‑derived oils.
The ingredient is:
100% ocean‑independent
Produced without fish or krill
Traceable and quality‑verified
Rich in both EPA and DHA
Consistent, clean, and sustainably cultivated
Algae-Derived Omega-3:
Our Source of
EPA & DHA
Supporting Marine Protected Areas
As part of our commitment, we plan to contribute £1 for every Apozem product purchased to an organisation dedicated to the protection and restoration of marine protected areas. Each omega-3 bottle purchased represents one less bottle of fish oil demanded from the ocean — small but meaningful steps toward reducing pressure on marine habitats.
Once a partnership is established, we will share details of the organisation that we support and provide transparent updates on the progress of this initiative.
Beyond Ingredients: Our Broader Commitment
Our long‑term vision is to:
Further support conservation initiatives
Publish transparent environmental reports from our work
Maintain low-impact packaging and a fully ocean-independent approach
Collaborate with research groups in marine science
As Apozem grows, so will our capacity to contribute meaningfully and to advance ocean‑independent nutrition and education.
References
1. FAO (2025). Review of the State of World Marine Fishery Resources. United Nations Ocean Conference. Nice, France.
2. Ozyurt, G., Ekmen, D., Durmuş, M. et al. (2022) Assessment of the safety of dietary fish oil supplements in terms of content and quality. Environ Sci Pollut Res 29, 25006–25019. https://doi.org/10.1007/s11356-021-17581-5